News

Dragonfly Golf Welcomes Matt Cook and Mike Kruzick as New Sales Directors

ORLANDO, FL – May 25, 2021– Dragonfly Golf, the next generation of high-performance sports technology, is pleased to announce two new additions to its U.S. sales team. The appointments include Matt Cook, Sales Director, based in Phoenix, AZ and Mike Kruzick, Sales Director, based in Deerfield Beach, FL.

“Dragonfly Golf is thrilled to welcome these well-respected sales leaders to our team,” said David Stephens, CEO of Guided Knowledge. “Matt’s passion for golf instruction & technology together with a proven ability to surpass sales goals is an ideal combination as we focus on introducing Dragonfly Golf to coaches and players across the country. Mike has a track record of successful business growth and onboarding new clients using motion technology that consistently delivers great client outcomes and improved profitability. Each complements our long-term global growth strategy, and we believe that their reputation for achieving results makes them the right choice to join our team.”

Matt brings a decade of experience in both sales and golf instruction. He served as the Vice President of Sales & Marketing at Full Swing Golf, Inc. and most recently, as Assistant Golf Professional at Desert Mountain Club in Scottsdale, Arizona. During his time at Full Swing, he helped grow the company’s EBITA that led to a substantial investment in 2017. Matt also has professional golf experience, having played on the Pepsi Tour and Butch Harmon Vegas Tour.

Mike has spent 15 years in the golf industry in various sales and management positions. Prior to joining Dragonfly Golf, he served as Director of Instruction at GolfTEC, where he grew new business for the center by 20% year over year. He is a PGA of America, Class A Member and has also held positions at Golf Channel Solutions, Golf Channel, GolfNow.com, and Walt Disney World Golf. Mike’s roster of clients he’s coached includes a few retired pro football, basketball and baseball players.

Dragonfly Golf offers a ‘Player Package’ for the player who wants their own system to improve their game, while working with their own coach and a ‘Club Package’ for a golf club, golf academy or head pro who wants to offer multiple customers a 3D lesson. The company is currently offering a 30% discount off of both packages for a limited time.

For more information, visit dragonflygolf.guidedknowledge.com.

About Dragonfly Golf
Dragonfly Golf, powered by Guided Knowledge, is the leading 3D measurement and coaching solution that measures a golfer’s swing performance on the course or at indoor or outdoor practice ranges. The Dragonfly Golf system officially launched at the 2020 PGA Merchandise Show, where Golf Digest heralded, “This is the coolest product golf has seen in years … and it might revolutionize the industry, too.” The unparalleled player and coach apps are enabled by an 18-sensor base layer smart suit and Bluetooth technology, which enables remote coaching from anywhere in the world. Guided Knowledge is extending the technology into other sports and applications.