K.J. Choi Signs Multi-Year Contract With Srixon

HUNTINGTON BEACH, CA – January 8, 2014 – Srixon® is pleased to announce that K.J. Choi has agreed to terms on a multi-year contract to join its professional tour staff. Considered one of Asia’s most successful golfers, Choi has won 21 tournaments worldwide since turning professional in 1994. He started his career on the Korean Tour, picking up his first win at the 1995 14th Phantom Open. In 1999, Choi earned two victories on the Japan Golf Tour – later that year, he became the first Korean to gain a PGA Tour card. He counts the 2011 Players Championship among his eight PGA Tour victories.

“Having Mr. Choi as a member of our Srixon staff gives us a great sense of pride,” said Todd Harman, President of Cleveland® Golf/Srixon® – U.S.A. “Mr. Choi’s contributions to the game of golf have been significant throughout his career, but his deep commitment to numerous charitable causes have made him the type of brand ambassador that any organization would be honored to have as a member of their team.”

Choi’s contract includes playing a Srixon® golf ball and wearing a Srixon® glove, while maintaining a Srixon® logo on his apparel and golf bag.

“I am very excited to be part of the Srixon team,” said Choi. “The Srixon ball is a top quality ball and I feel very comfortable playing it.”

In 2007, he founded the K.J. Choi Foundation with a focus on educational opportunities and better lives for children all over the world. The Foundation has donated over $1 million and extended its reach through scholarships and aid for victims of natural disasters. Choi was recently named the recipient of the 2013 Golf Writers Association of America’s Charlie Bartlett Award, awarded to a professional golfer for his unselfish contributions for the betterment of society.

For more information on the K.J. Choi Foundation, please visit www.kjchoi.net/foundation.html

For more information on Cleveland® Golf/Srixon® and Never Compromise® or their staff players, please visit www.clevelandgolf.com, www.srixon.com, and www.nevercompromise.com.