IJP DESIGN LAUNCHES AUTUMN/WINTER 2012 COLLECTION

Classic Golf Styles, Sophisticated Designs, Stunning Fabrics, Sharp Tailoring

(Riviera Beach, FL.: September 20, 2012)      British label IJP Design has announced the launch of its Autumn/Winter 2012 Collection, the label’s 11th collection.  Offering stylish golf apparel, from classic tartans in subdued and vibrant hues to sophisticated, form-fitting European styling combining the highest standards of comfort and technical functionality, this is IJP Design’s most advanced collection to date.

The Autumn/Winter collection features classic golf styles fused with sophisticated designs that incorporate stunning fabrics and sharp tailoring. These designs focus on traditional golfing values while using technically advanced features and fabrics, creating the highest levels of performance.  “We know we make clothes that ‘look good’ and feel good,’ and more importantly, for those who want to ‘play great,’ our Autumn/Winter 2012 Collection has technical and functional elements designed expressly for golfers and their distinctive movements,” said Ian Poulter, European Ryder Cup team member and founder and inspiration behind IJP Design.

For each seasonal collection, four different coloured tartans are created, all of which are licensed under the Scottish Tartan Authority and unique to IJP Design.  These tartans are the foundation on which the IJP collections are developed and the basis for which “IJP leads with the legs.”   The Autumn/Winter 2012 collection is the first to promote interchangeable colour palettes, enabling the IJP Design consumer to create their own unique outfits by using any combination of styles, reassuring they will look great on and off the course:

The Poulter Tartans offer a stylish and functional choice for any golfer with their straight leg shape, signature side splits, internal waistband fastening and bias cut trimmed pockets. The trousers are half lined in a super soft anti-static lining for comfort and are available in Cornflower Blue, Porcelain and Fuchsia.

The Diamond In The Rough sweater offers a new take on the traditional golfing Argyle outerwear.  Fashioned from 100% merino wool, offering softness, durability and comfort, the sweater’s distinctive patterning is available in Grey Cloud, Ink or Ox Blood.  Also made from 100% merino wool, the slim fit Roll With It roll neck, available in stylish Black Watch and featuring turn back cuffs, is a distinctive yet understated take on the classical roll neck sweater.

The IJP Design Tour polo shirt uses Scotchguard® technology to wick away moisture and provide lasting softness and breathability. Combined with a slim fitting design, a long four buttoned placket and IJP Design branding, the Tour shirt offers a contemporary but functional take on the classic club tour shirt.  Available in the same three distinctive colors as the Diamond In The Rough sweater, and made from a lightweight, comfort stretch fabric, the Thunderbird shirt offers a unique colour-blocked design guaranteed to catch anyone’s eye on the course.

The classic golf chino is given a new twist by IJP Design’s Performance Slacks. Incorporating a comfortable straight leg fit and IJP Design branding throughout, the trousers are made from a lightweight, water repellent, stretch fabric, ensuring that traditional style is fused with cutting-edge performance, comfort and technical features.

IJP Design has also included in its Autumn/Winter collection a range of items specially designed for the seasonal conditions. The F-1’s bonded fleece fabric (available in Pillar Box Red, Jet Black, Midnight Blue and Onyx) is both water repellent and windproof, and comes with a shaped collar to protect one against the elements.

The lightweight Aqua-Tech trousers feature an elasticized waistband, velcro adjusters and full length side zips, allowing the wearer to suit-up without removing their golf shoes.  Aqua-Tech shields against harsh conditions and are fully waterproof.  IJP Design’s Bionic Base long-sleeved base layer, available in black or white with colored body mapped seam features, ensures comfort and warmth.

About IJP Design

Launched in 2007, IJP Design, a lifestyle brand, was founded by PGA pro Ian James Poulter after he was unable to find apparel he wanted to wear on the golf course that looked good and performed well.  Combining high quality tailoring with technical perfection and  personally tested on the fairway by Poulter, each item in the IJP Collection is meticulously crafted and hand finished down to the finishing touches.  Fusing updated classic fashion with thoughtful fairway functionality, IJP Design is entirely focused on creating clothing which is both eminently practical and equally stylish.  IJP Design just completed its 11th Men’s Collection and first ever Junior Collection.  By the end of 2012, IJP Design will be stocked in all 30 golf playing nations around the world.  More information can be found at www.ijpdesign.com

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