Turner Sports to Exclusively Present Capital One’s The Match: Champions for Charity, Sunday, May 24, at 3 p.m. ET
Turner Sports will present Capital One’s The Match: Champions for Charity, the blockbuster live golf competition headlined by golf icons Tiger Woods and Phil Mickelson returning for a rematch, this time joined by Tom Brady and Peyton Manning, two of the NFL’s greatest players of all time. The premier sports event – simulcast exclusively on TNT, TBS, truTV and HLN – will be held Sunday, May 24, at 3 p.m. ET, with a special pre-match show available in the Bleacher Report app beginning at 2 p.m.
Associated with the live event, WarnerMedia and the golfers will collectively make a charitable donation of $10 million to benefit COVID-19 relief. As part of the fundraising efforts, the competition will also include a partnership with the ALL IN Challenge, along with additional on-course competitive challenges for charity.
COVID-19 Relief Efforts
WarnerMedia, along with the golfers, will collectively donate $10 million for COVID-19 relief.
Fundraising associated with Capital One’s The Match: Champions for Charity will support national and local beneficiaries, aiming to help make an impact on many of the communities affected by the COVID-19 pandemic. Donations will be made to organizations working across multiple areas of need including Direct Relief, which equips health workers on the front lines with life-changing medical supplies; the American Red Cross, which has adapted its everyday emergency relief efforts to work within this new environment, including providing virtual support and collecting convalescent plasma for COVID-19 treatment; Save Small Business, a grant-making initiative to help small business employers who are struggling due to the pandemic; and the ALL IN Challenge, an initiative that aims to eliminate food insecurity by providing food to those in need.
Additionally, as part of the ALL IN Challenge partnership, Woods and Mickelson have created special VIP fan experiences to raise additional funding for COVID-19 relief efforts. Additional information can be found here.
Special On-Course Challenges for COVID-19 Relief
In addition to the $10 million donation and ALL IN Partnership, Capital One’s The Match: Champions for Charity will also feature several on-course challenges for the golfers to help raise charitable donations for COVID-19 relief:
Capital One Club Challenge for $250,000
On hole 5, the players will use a single club of their choice for all shots, with the winner generating a $250,000 donation.
Michelob ULTRA Hole-in-One Challenge for up to $25 million
On holes 8 or 16, a donation of $25 million will be made if any golfer hits a hole-in-one in either hole. A minimum total donation of $250,000 will be made regardless of the result.
Progressive Insurance Closest to the Hole Challenge for up to $2 million
On holes 4 and 12, a donation of up to $1 million per hole will be made based on how close the players are able to land their tee shot to the hole. A minimum total donation of $250,000 will be made regardless of the result.
Audi Long Drive for $500,000
On hole 3, whichever pro – Woods or Mickelson – hits the longer drive, a donation of $250,000 will be made. On hole 15, whichever amateur – Brady or Manning – hits the longer drive, a donation of $250,000 will be made.
Barkley Bogey Challenge
Additive to the event, Charles Barkley will play the 18th hole at Medalist in a “Barkley Bogey Challenge” to help raise additional funding for COVID-19 relief.
Turner Sports’ exclusive event coverage will feature a star-studded lineup of guest celebrity appearances, including Capital One spokesperson Samuel L. Jackson, Wheels Up Ambassadors Alex Rodriguez, JJ Watt and Russell Wilson, and Claire Babineaux-Fontenot, CEO of Feeding America. Rodriguez, Watt and Wilson will be bringing further awareness to Meals Up, a program from Wheels Up and Feeding America supplying 10 million meals to those facing hunger during the COVID-19 crisis.
Event Marketing Partners
Turner Sports is proud to be working with a number of marketing partners to host Capital One’s The Match: Champions for Charity, in service of maximizing COVID-19 relief. Capital One is returning as title sponsor and will collaborate closely with Turner Sports on a number of social, digital and broadcast integrations leading up to and during the live event.
Presenting partners include Audi of America, Michelob ULTRA and Progressive Insurance. Content integration partners include Cisco and DraftKings, with AT&T, HBO Max, Callaway Golf, Wheels Up and E-Z-GO serving as associate sponsors.