Hooked On Golf Blog


Written by: Tony Korologos | Date: Tuesday, September 20th, 2011
Categories: NewsTournaments

New York, N.Y. – Ralph Lauren (NYSE: RL) announced it has signed a five-year partnership with The R&A to become an Official Patron of The Open Championship through July 31, 2016.

As part of the agreement, Ralph Lauren will outfit all officials and staff members at The Open Championship. The Company will provide a complete selection of RLX Golf and Polo Golf apparel for men and women as well as an assortment of Ralph Lauren Childrenswear in the on-site retail pavilion area. In addition, Ralph Lauren will create a dedicated Polo Golf men’s collection celebrating the Royal Lytham & St. Annes 2012 Open Championship.

Played annually since 1860 on British links golf courses, The Open Championship is the oldest of the four major championships in professional golf. The only major held outside the United States, The Open Championship is administered by The R&A—the governing body of world golf outside the US with national affiliates in 126 countries around the globe.

Ralph Lauren’s patronage of The Open Championship reinforces the brand’s dedication to golf as well as its leadership in major global sporting initiatives. In addition to this partnership, the Company also serves as the Official Outfitter for the United States Golf Association, the Official Apparel Sponsor of the US Open Tennis Championships and the Official Outfitter of the Wimbledon Championships, and will be the proud Outfitter for the US Olympic and Paralympic Teams at the London 2012 Olympic Games. Ralph Lauren also sponsors the Blackwatch Polo Team as well as an elite roster of professional golfers such as Luke Donald, Tom Watson, Davis Love III, Jonathan Byrd, Matteo Manassero, Webb Simpson and Morgan Pressel.

Comments are closed.

  • Login | Register
  • Welcome to HOGWire

    HOGWire is a sister site to the web's #1 golf blog, Hooked On Golf Blog, and repository for golf industry press releases and golf business news.

    Use the contact form to send us a note if you'd like your press to appear here.

  • Sister Sites


    Facebook for golfers

    Utah Golf Course Information